LOS ANGELES, CA – October 20, 2025 – The Red Chickz, the fast-casual restaurant sensation renowned for its bold West Coast twist on Nashville Hot Chicken, is significantly expanding its footprint on the East Coast with the announcement of two new leases in Marlton and Ewing, New Jersey, and a substantial multi-unit development deal encompassing New Brunswick, East Brunswick, Edison, and Metuchen. This strategic expansion marks a pivotal moment for the brand, underscoring its rapid growth and increasing national appeal.
The Red Chickz Ignites New Jersey Expansion with New Leases and Development Deal
The latest wave of expansion sees The Red Chickz establishing a strong presence across New Jersey. Franchisee Walter Johnson is set to bring the brand’s signature spicy chicken to Marlton, while the dynamic duo Kevin and Arpan Patel will open the Ewing location. Complementing these individual store openings, a comprehensive multi-unit development agreement has been inked with franchise partner Jordan Modi. This deal will introduce The Red Chickz to several key central New Jersey communities, including New Brunswick, East Brunswick, Edison, and Metuchen, solidifying the brand’s commitment to the Garden State’s vibrant neighborhoods.
“This wave of expansion in New Jersey is a massive moment for our brand,” stated Shawn Lalehzarian, Co-Founder and CEO of The Red Chickz. “From the diversity of the communities to the hunger for bold, quality food, New Jersey has all the perfect ingredients for our next chapter of growth. We’re thrilled to welcome Walter, Kevin, Arpan, and Jordan into our growing franchise family.”
A West Coast Twist on Nashville Hot Chicken
Originating in Los Angeles, The Red Chickz has carved out a unique niche by infusing the traditional Southern comfort food of Nashville Hot Chicken with a distinct West Coast flair. Since its founding in 2018, the company has gained a cult following, partly driven by its engaging social media presence, particularly on TikTok. The menu features a variety of crave-worthy items, including Nashville Hot Chicken sandwiches available in seven different spice levels, alongside innovative creations like the Honey Butter Sandwich and French Toast Chicken Sandwich. The brand also offers popular sides such as cheese curds and corn ribs, providing a diverse culinary experience that appeals to a broad customer base.
Spencer Sabatasso, VP of Franchise Development, noted the caliber of the new franchisees, stating, “We’re seeing incredible demand for The Red Chickz in key markets across the country. What excites me the most is the quality of franchisees stepping forward, passionate entrepreneurs like Walter, Kevin, Arpan, and Jordan who believe in our product, our brand, and our potential.”
Franchisee Spotlight
The expansion is bolstered by the commitment of new franchisees eager to introduce The Red Chickz’s unique offerings to their local markets. Walter Johnson and the team of Kevin and Arpan Patel represent the entrepreneurial spirit driving the brand’s growth in New Jersey. Jordan Modi’s multi-unit agreement further demonstrates confidence in The Red Chickz’s model and its potential for widespread success across central New Jersey’s bustling communities.
Riding the Nashville Hot Chicken Trend
The Red Chickz is strategically positioned to capitalize on the surging popularity of Nashville Hot Chicken as a major food trend. Data indicates a sustained consumer demand for spicy and bold flavors, making this segment ripe for expansion. This latest move into New Jersey builds upon the brand’s successful East Coast push, which includes existing franchise commitments in North Carolina, Connecticut, and other states, reinforcing its status as a national growth leader in the fast-casual space.
With six locations currently open in California and Texas, and over 45 additional locations in various stages of development nationwide, The Red Chickz is on track for a significant year of growth. The brand’s successful strategy, coupled with its innovative menu and strong franchise support, continues to attract entrepreneurs seeking to enter the dynamic QSR industry.
Looking Ahead
The Red Chickz’s aggressive expansion into New Jersey signals a clear intent to become a dominant player on the East Coast. By offering a distinctive fusion of West Coast style and Nashville heat, the brand is poised to attract a loyal customer base and set new standards in the trending hot chicken market. Residents of Marlton, Ewing, New Brunswick, East Brunswick, Edison, and Metuchen can anticipate the arrival of a new, exciting food destination offering a spicy, flavorful experience.
For more information about The Red Chickz or its franchise opportunities, visit www.theredchickz.com and theredchickzfranchise.com.
